First Version
Final
1. I think in terms of text and fonts, my stance is clear. Although you might not be able to necessarily see the font, if you were to zoom in, you can see that the font was meant to imitate blood which was intended to give off a sense of death. I chose the black background with empty chairs because for one, red contrasts black so it makes the red stand out. Additionally, the composition helps support my stance because fur coats are usually worn by models so I tried to replicate a model dragging the fur coat with blood being smeared.
2. Initially, when I created the thumbnail sketches, I did not draw the layout and composition of it but my ideas stayed relatively the same throughout the process. In the end, I actually like the new result because I feel that it is quite clear what my stance is and where I stand on this controversy.
3. On my first version, I did not have any background at all. However, on the final version, I made the background look like a catwalk but empty to portray that there is nothing glamorous about fur coats even if it is being modeled because essentially, it is still animal cruelty. I made this change because with a completely white background, it didn't seem to depict my concept as clear.
4. In my opinion, I think I would score the highest in the category of concept because it is clear what my stance is and captures the audience's attention. I feel the least confident in the category of skills and techniques because I think that I could have blended the model and even the text and font better so it looked more merged with the background image.
5. Conceptually, I think the most challenging aspect of the project was concepts and visuals because it is definitely possible to have many ideas but I find it difficult to convey my ideas visually and have it look appealing at the same time.
6. The most challenging part of the project technically for me was trying to cut out or get rid of the white edges so they look clean and crisp.
